by Tony Gruber, ControllerHeartbeat International
The coronavirus is perceived by many as the largest challenge our world has faced in many decades. In answer to that challenge, the United States has enacted the largest aid package in the history of the country – with a $2.2 trillion estimated price tag. Help and aid is being offered to individuals, businesses and non-profits.
We’re going to unpack many of these benefits in a webinar next Tuesday. However, we’d like to quickly highlight one opportunity because it won’t last long!
by Jor-El Godsey, LAS, PresidentHeartbeat International
“Stay on target!” is a familiar line from the first Star Wars movie. The small band of intrepid rebels were being exhorted to keep focused on defeating the planet-killing Death Star. All while being attacked by Darth Vader and his Imperial cohorts.
During “normal” times the mission of pregnancy help is facing a Goliath-like giant in Big Abortion and its flagship, Planned Parenthood. Of course, these days impacted by COVID-19 (or at least the anxiety surrounding it) are far from normal. There is a very present need to reach and rescue as many lives as possible.
That's the question Dr. Rob McKenna has for you and all leaders leading up to the 2020 Heartbeat International Annual Conference this April.
The findings at WiLD Leaders? It's a matter of purpose.
Check out Dr. Rob McKenna's message to you below as he prepares to share more with you through his PEG Talk and Deeper Dive at this year's Heartbeat International Annual Conference in Seattle.
Dr. Rob McKenna from WiLD Leaders
Heartbeat International's Pregnancy Help Center Life Launch Grant is designed to inspire a new season of pregnancy help center start-ups by supporting individuals opening brand new centers in areas primed for more life-saving outreach. The grant is created to help start-ups open their doors and advance pregnancy help to new communities throughout the United States. Following a matching grant format, grant recipients would receive $30,000 in resources and funds upon raising $30,000 in funds.
by Mary Peterson, Heartbeat Housing Specialist
When studying organizational development, you learn that the shift between stages is a very challenging season. Moving from founding and early decision making into a stage of sustaining and stability demands different skills and leadership strategies. Below are a few thoughts on things you can do to help ease that transition.
by Jor-El Godsey, Heartbeat International President
There are very few instances where the label for clothing “one size fits all” is really true. This is because, for people both “size” and “fit” can vary widely amongst the “all!”
The same is true for organizations populated by people serving communities that both have diversity within, but are also different from other communities. An organization is best when it is more like an organism – able to adapt in such a way so as to leverage its greatest strengths in the best way to meet the mission amidst the unique needs of those it serves.
Pregnancy help can take many forms, or methods – from one time visits to extended care to full-on housing – all for our life-affirming mission. Similarly, at the heart of Heartbeat International is our mission to advance pregnancy help. Sometimes, that’s been a hand-in-hand effort actively consulting a steering committee through key milestones toward a fully functioning service location. Many other times, that journey has been guided only through various written materials serving as building blocks toward that same end.
The idea of Built by Design, a manual released in 2017, was to put those two concepts together into a multi-layered resource able to go far beyond the physical limitations of Heartbeat team members.
At Heartbeat International, our approach to pregnancy help is intentionally grassroots. Heartbeat was called into existence by local pregnancy centers and medical clinics when it formed in 1971. Today, maternity homes, medical clinics, adoption agencies and pregnancy resource centers are responding to a local need. What works in New York, New York, won't be the same as what works in Inskip, California – and it's more than just a difference of urban or rural. It's the local culture, the political climate, the fundraising sources.
Those kinds of differences affect everything in a local organization from a name for your center that will communicate a safe place for clients (as well as a worthwhile investment for donors) to the way you recruit volunteers. An organization can sometimes find a way to partner with schools teaching sexual integrity, and build a positive reputation with students who may need them in the future. Or an organization might be called to locate next door to an abortion clinic where a woman will see the pregnancy center in her scariest moments and walk a few more steps for a safer place.
Whatever a pregnancy help organization might be called to do locally, Heartbeat is ready to help. That's why our resources, conferences, and trainings draw from an experienced – and varied – team. And when a Heartbeat team member can't be there every step of the way for a new organization, the resources we've developed can.
In that way, Built by Design, a start-from-scratch guide to starting a pregnancy help organization, seeks to fulfill the key elements of Habakkuk 2:2 (NASB), “Then the LORD answered me and said, 'Record the vision and inscribe it on tablets, That the one who reads it may run.'” The vision for Heartbeat is to see more pregnancy help organizations and locations reach more of those in need. We “inscribed” that vision in the form of the various elements and how-to’s in order that those who read it, may run with their own vision of pregnancy help in their community!
This guide doesn’t so much condense the wisdom of all the other Heartbeat resources, as much as it connects them together to serve those with vision for life-affirming work in a God-honoring way. That's why, in addition to making it available alone, Built by Design is the key part to our Pregnancy Help Starter Kit, which includes written resources on everything from volunteer training to fundraising, strong leadership to legal considerations.
The Psalmist (95:1, NASB) describes himself as a “pen in the hand of a ready writer.” Our prayer for this field guide is that it would be found by “ready writers” being used by God to create new opportunities to bring life-affirming ministry to life.
Because one size does not fit all. YOUR community needs YOU, and Heartbeat is here to help.
At the end of Pregnancy Help Institute, we invite our attendees to write a letter to the Board of a pregnancy center who might be trying to decide whether to send staff for training or not. Every year, we are inspired by their reactions to working with other like-minded individuals as they sharpen their skills to continue serving on the front lines of pregnancy help. Here's what a few of our 2017 Pregnancy Help Institute graduates had to say.
Dear Board Member,
If you are looking for one single thing that you can do to grow the ministry that you are a part of, please consider sending your director to Pregnancy Help Institute. I know when the budget is tight it is hard to spend money and allow your director to be out of the office. But it is worth every penny. Equipping your director to do his/her job better is a huge part of Pregnancy Help Institute, but the encouragement they will find there, you cannot put a price tag on.
Sincerely,2017 Pregnancy Help Institute GraduateNew Director Track
If you are considering sending your medical staff for ultrasound training at Pregnancy Help Institute, please do it! It will equip your staff to not only learn/be able to perform basic ultrasound exams, but to give that mother a chance to view LIFE! Not only will they learn the skill of ultrasound, but they will also be encouraged spiritually to effectively help a mother see her unborn. Your staff will leave blessed when they go in, and blessed when they leave (Deuteronomy 28:6).
Sincerely,2017 Pregnancy Help Institute GraduateUltrasound Training Track
What I have discovered is how important it is to take some time away to refresh and rediscover our purpose and energize our soul for the work we do. Being a part of the Pregnancy Help Institute training in development has helped me not only affirm much of what I have been focused on, but also to discover new ways to take our ministry to the next level. Development involves everyone on the team, and I have taken away so many ideas that I can present to our team to help us be the best we can be.
This week, I have been challenged, affirmed, and inspired to take what we do for God to the next level. I can take my skill set and use it for so much good. I have met amazing people who I will keep in touch with and bounce new ideas off of. It is so important to value the resources we have through Heartbeat International and to allow your team to participate so that they are more equipped to serve women and their families and affect generations to come and most importantly, be able to put on the armor of God to do the work we have been called to do. It’s an investment for God.
Sincerely,2017 Pregnancy Help Institute GraduateDevelopment Track
The investment for the heartbeat International training is not only faith-filled, but full of amazing information that can and will be incorporated into our plans for the home. I firmly believe this is something new members, as we add them to our team, need to attend. Not only has it been an amazing and information-filled week, but it has renewed my fire and excitement for our ministry.
Thank you,2017 Pregnancy Help Institute GraduateLeadership Track
by Ducia Hamm
What would bring 62 diverse individuals from a variety of pregnancy help organizations, hailing from 26 states, Washington, D.C. and the Bahamas together at the offices of Heartbeat International in Columbus, Ohio? Without a doubt–that would be Heartbeat International's Pregnancy Help Institute.
One pregnancy help leader summed up her experience as, “a great boot camp and leadership training that helps ensure our future success.”
Pregnancy Help Institute consists of three separate learning tracks: New Directors, Development and Leadership. This year, attendees were able to take advantage of unique opportunities that included a tour of the offices of both Heartbeat International and our 24/7 pregnancy helpline, Option Line.
Each day of the weeklong event started out with a gathering for prayer, devotion and fellowship centered on God’s Word before everyone headed off to their respective training tracks.
At the New Directors training, 48 new executive directors, each with less than three years’ experience in their position, received in-depth training designed just for them. Using the DIRECT Well Manual as their textbook, these new directors were able to benefit from Heartbeat International leaders Peggy Hartshorn, Ph.D. and Jor-El Godsey along with Senior Director of Ministry Services Betty McDowell and several of Heartbeat International's expereienced staff members.
In addition, participants gained firsthand instruction on navigating the HeartbeatServices.org website while learning the benefits that OptionLine offers to life-affirming organizations.
“Being a new director is a complex position and a role that involves many facets,” one director told us. “This training gave a comprehensive overview of many of these facets that would be valuable for [new] directors”.
The Development track, an intimate group of six leaders jumped in with both feet on a path toward building strong funding plans for the future.
“With this size, we have a lot of free-wheeling discussion and the opportunity to address a lot of situations,” Kirk Walden, Heartbeat International’s Advancement Specialist and the track’s instructor, said. “And because we had development directors and executive directors from varying-sized organizations, we touched on a little bit of everything and were able to zero in on a lot of individual needs and challenges.”
The Development track addressed everything from a biblical perspective on fundraising to finding and building eight revenue streams that, while relationships stay strong, never run dry.
“Raising funds is about connecting in a meaningful way with those who care about our work, and then providing ways for these friends to do what they want to do—which is to support our work,” Kirk said. “It’s not complicated, but there is a process to all of this.
“The goal of the track is to not only identify how to be successful in building support, but to make sure each person who attends can say, ‘Hey, we can do this.’ I want everyone to walk away with practical tools and plan that works for them individually. That’s the important thing.”
Woven throughout the Leadership track were concepts developed by Built to Lead, an executive coaching program that has trained CEOs, presidents, and ministry leaders nationwide. Kitty Allen and John Rue from Built to Lead guided the group through “The 12 Essentials of Personal Excellence©”.
One of the attendees, Heartbeat International's own Tony Gruber, was part of the Leadership track.
“The class-time was informative, inspiring, and helpful,” Tony said. “I especially appreciated the homework reading assignments. What struck me the most was the high caliber of leadership in pregnancy help organizations and the opportunity that the Institute offered to meet leaders from around the country.”
Wondering whether you should attend the Pregnancy Help Institute in 2016? Check out this endorsement:
"I am leaving this week feeling encouraged, empowered and confident to continute to do the work the Lord has called me to do."
Sound like something you want to say next year? Bookmark this page and we'll see you then!
by Mary Peterson, Housing Specialist
Sarah Saccone serves as the full-time Program Director for Lamb of God Maternity Home, daily giving witness to her passion for women in crisis pregnancy through the gift of adoption. Utilizing her Bachelor degree in Sociology from California State University of San Marcos, Sarah worked as a counselor of homeless youth in a shelter-home atmosphere for nine years. She has served on a number of mental health non-profit boards, been a long-time volunteer for San Diego Hospice, and spent time teaching children in East Africa. When describing Sarah, Grace noted, "She is able to mentor, inspire, and listen...but also lay down the boundaries and call the moms on their stuff. I wish I could duplicate her for each of our future homes!"
Grace Dulaney is the Founder and CEO of Agnus Dei Foundation. Inspired by her personal experience as a birthmother, Grace established the Foundation to impact the culture of life by being a champion for adoption as a viable and positive solution to an unplanned pregnancy. The foundation opened its first Lamb of God Maternity Home in San Diego two years ago. Because of its supportive and loving environment, 100% of the birthmothers in their program have stayed committed to their adoption plan. The foundation is laying plans to replicate this unique and successful model nationwide. The stories of birthmothers who have lived at Lamb of God Maternity Home are featured in The Sidewalk Chronicles, a beautiful documentary that aired on January 24th. The film juxtaposes the hurt and regrets of women who have aborted with the joy, pride, and peace of women who have chosen adoption [watch the trailer here]. http://www.agnusdeifoundation.org/
Sarah, the 30-year old Program Director of Lamb of God Maternity Home acknowledged, "It's mentally exhausting. My friends will ask, 'How was your day?' and I think, 'I can't even explain to you how my day was.'"
Leaders in maternity housing face the burden of supporting staff, like Sarah, who are daily facing the complicated scenarios of the moms. Plus, they must manage the logistical challenges of keeping an organization going–keeping procedures legal, staff equipped, donors informed, and more! Up against the programmatic and administrative challenges that a maternity-home demands, the role of leadership is particularly important.
The leadership exercised during the start-up stage has unique aspects. When reflecting on her experience of founding a home, Grace Delaney, the founder of Lamb of God Maternity Home, offered this leadership advice, "The most important aspect is to have things lined up before you move forward. There is such a temptation to put the cart before the horse." She continued, "Reign in and be more deliberate. Set realistic goals; have the right people in place; have the right physical location. Because once it begins, things really start happening!"
Once the home is operational, the challenge of finding "right fit" staff is common. Grace noted, "When it comes to getting the right staff, its 10% knowledge, 10% skills and 80% mindset. Mindset includes things like desire to serve, people skills, and flexibility. You need to find those with absolute passion--where it is a vocation!" Continuing on this theme, Sarah quipped, "Every job description should end with 'and it will be ever changing.' There is just something about the work that demands flexibility." After sharing her gratitude for the wonderful staff with which she worked, Angie Hammond, a long-term leader of multiple life-affirming ministries, reflected that recruitment is a work of God, "You have to pray them in."
Reflecting on the different types of authority with a maternity home, Angie described a lesson that she learned, "My office was in the house, so directing things back to the house parents was essential. If a mom wanted to tell me something, I needed to hear it from my house parents. It also went the other way; if a mom needed to hear something, it came from the house parents. That way, I was teaching the moms to honor authority and to follow protocol."
"As leaders, our responsibility is to create safe, positive environment for everyone to learn," noted Angie. "Our staff need the freedom and safe place to share their experiences, concerns and disappointments." As one of the staff working directly with moms, Sarah described her experience, "There are rough days and there are beautiful days... but there are so many little miracles that it makes it joy to be part of."
by Jor-El Godsey, President
Best practices and powerful tools will only carry the effort so far... And maybe not as far as we'd think or want.
Even from the title of his book, "The Advantage: Why Organizational Health Trumps Everything Else in Business," Patrick Lencioni tells it straight. Our best tips, tools, and techniques won't carry the day beyond the operational health of our organization.
Sounds too "touchy-feely"? Lencioni anticipates this objection, noting, "[M]any leaders struggle to embrace organizational health because they quietly believe they are too sophisticated, too busy, or too analytical to bother with it. In other words, they think it's beneath them." (Emphasis added)
Lencioni, well-known for best-selling leadership and management books such as "Five Dysfunctions of a Team," "Death by Meeting," and "The Four Obsessions of an Extraordinary Executive," pulls from each of these and others to reveal how a business or non-profit can learn to function in a healthy way.
Setting aside his customary "fable" format, Lencioni uses real-life examples to illustrate and emphasize the challenge and importance of working toward organizational health.
"Organizational health will one day surpass all other disciplines in business as the greatest opportunity for improvement and competitive advantage." Lencioni says.
If you're new to Lencioni, you might start with his "Five Dysfunctions of a Team" to ease into these weighty concepts. His books are neither long nor difficult to read, but offer powerful insights for any non-profit organization.
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